In 1988, KAPSUN INDUSTRIES was started as a small scale manufacturing unit including electrical accessories gradually, the company expanded into importing cosmetics and other health beneficiary products with a view of enrich people lives.
KAPSUN established in 1988 with a view of making people’s life better by manufacturing tube lights and its components. After achieving success in this field KAPSUN diversified in the sector of health care industry from 8 years and touched thousand of people’s life by making their health better using best health care and nutritional supplements which includes KAPSUN MAGIC BLACK HAIR SHAMPOO, KAPSUN LIQUID CHLOROPHYLL, KAPSUN ANION SANITARY NAPKIN and many more products.
KAPSUN established in 1988 with a view of making people’s life better by manufacturing tube lights and its components. After achieving success in this field KAPSUN diversified in the sector of health care industry from 8 years and touched thousands of people’s life by making their health better using best health care and nutritional supplements which includes KAPSUN MAGIC BLACK HAIR SHAMPOO, KAPSUN LIQUID CHLOROPHYLL, KAPSUN ANION SANITARY NAPKIN and many more products.
Within a short span of 8 years of getting into heath care business, KAPSUN now has more than 1 lakh distributors and many more satisfied end users all over India. Our head 0ffice is based in Ahmedabad (Gujarat) and our regional offices are at Mumbai and Assam. On top of that KAPSUN also owns more than 50 franchises across India.
Presently KAPSUN is engaged in health care market. Looking at the standard of living of people across India and huge potential for FMCG products we are planning to introduce more and more products in this sector. We are also planning to introduce wide range of Ayurveda & herbal medicines including food products for our existing and prospective customer base.
KAPSUN is involved in many activities including promotional and recreational to attract consumers. Product promotion is done in numerous ways in different parts of India with different methods by gathering big quantity of people which can strategize direct marketing at its best. Many times contest are held which can bring attention of KAPSUN product in more relaxed environment. Some other ways of promotion of products are also done with the strategy of target based awards and rewards.
KAPSUN believes in expansion which seems to be exciting because business expansion is the outcome of positive outlook in terms of growth. KAPSUN is targeting 1 million new distributors in next few years and many more franchises across the nation with careful research and planning KAPSUN is more willful and dedicated towards the quality of the products in health & beauty sector which attracts consumers as faster pace. Diversifying is an excellent growth strategy, as it allows multiple streams of income that can often fill seasonal voids and of course, increase sales and profit margins.
As a business owner and especially as an entrepreneur, one must be affordable. Build what customers are looking for and not what will be a quick win. Cater to the customers, earn their trust. KAPSUN health care products are its own brand strength which treats people with quality and deliver its mission statement and achieve its vision. KAPSUN brand has shown important elements in our business journey.
KAPSUN has implemented international quality standards in its products making the life of the people better in day to day living. KAPSUN focuses specially on social and environmental performance. People’s health is hampered due to use of third grade quality of health products which KAPSUN strongly focuses on, to enrich their living standards with international quality of FMCG products in health care sector.
We believe in leadership which is successful business function of a business person. Business culture creates another characteristic of business environment.
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